- 06, 28, 2013
- Comments Off on What is branding?
- By Ilana
- Branding, Graphic Design
What is branding?
In the past week I have been asked by several clients what branding is. Okay…so what IS branding? Branding is a cornerstone of a successful marketing campaign. It may be built around a company’s logo design, involving the text and imagery used, prevalent colors and design elements. Branding is all about consistency. Why does branding […]
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